Search Engine Optimization (SEO) is a multi-step process which is mainly focused around ensuring search engines can find your content, and then fine-tuning that content so the search engines view it as important and relevant for the search terms a surfer is most likely to use to find you. The more relevant the engine believes you are, the higher in the results you should appear for that term. This is commonly referred to as your “ranking”.

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Myth: The Meta Keyword tag is crucial to my site’s rankings
Truth: Not only is it not crucial, it’s of little, if any, importance
I’m sure some of you are shaking your heads right now, but my statement is in fact, verifiable.

addthis_url = ‘http%3A%2F%2Fwww.rainbowcomm.com%2F2008%2F05%2Fmyth-buster-the-keyword-meta-tag%2F’;
addthis_title = ‘Myth+Buster%3A+The+Keyword+Meta-Tag’;
addthis_pub [...]

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I have recently joined the Snap Technologies Team as their in-house Search Optimization and Marketing Specialist after operating my own Internet Marketing and SEO Company for over 13 years. I hold certificates in both Internet Marketing (CIMBS), as well as traditional off-line Marketing (CBM).
I felt I would kick things off on my new site/blog by covering the [...]

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